Hi, and Thanks for visiting. My name is Casey Potter.
I am an accomplished creative director and strategic designer who is passionate about building brands that reach people on an emotional level. When brands connect with their audience emotionally they no longer have customers, they have brand loyalists.
In my 20+ years of experience, both on the agency side and in-house, I have led award winning cross-functional creative teams in the design of corporate identities, global packaging systems, digital and print advertising, Social media campaigns, and events. I have directed photo and video shoots and used consumer insights/market research to revitalized brands, placing them top-of- mind with their core audience.
Key areas of expertise:
• Creative Direction
• Cross-functional Team Leadership
• Global Brand Growth
• Strategic Design
• Consumer Insights/Trends
casey@cpdesignagency.com
+1 831 334 0279